The film dramatically depicts the difference in braking distances between a car equipped with new tyres and another with tread depth below the legal limit of 1.6mm in wet conditions. While watching on their Smartphone, viewers can turn their heads to see all the action in front, to the side, above or even behind them, giving an immersive – and literally impactful – experience.
TyreSafe 360 is best appreciated using a smartphone and virtual reality (VR) goggles, allowing viewers to simply turn their heads to get an all-round view of the action. It is available as an app from the Apple Store or Google Play and once downloaded it does not require an internet connection to play as the footage is embedded.